(Nashville, Dec. 7, 2023) – For the third year in a row, country music’s biggest artists are giving back during the holiday season through a charitable holiday campaign led by Universal Music Group. This year, for the first time, the “Music 4 Good” holiday campaign extends across several Universal Music Group labels and features artists from multiple genres. Country stars participating include Alan Jackson, Anne Wilson, Brad Paisley, Brenda Lee, Carrie Underwood, Darius Rucker, Dierks Bentley, George Strait, Jon Pardi, Keith Urban, Luke Bryan and Reba McEntire.
Each of the stars have each donated “Once in a Lifetime” VIP experiences (fly-aways, VIP concert experiences, exclusive merchandise and more) to benefit First Responders Children’s Foundation and as well as other charitable organizations. A portion of the sponsors’ proceeds will provide scholarships and mental health services to children who have lost a parent in the line of duty. Select packages also benefit the Country Music Hall of Fame, The Store, and C.A.T.S. Foundation.
Each VIP experience is available for bidding online at charitystars.com/umg through January 12, 2024. Some of the experiences this year include Carrie Underwood’s “REFLECTION: The Vegas Residency 2024” Experience; Darius Rucker’s Hootie & The Blowfish “Ultimate Fan Flyaway;” Jon Pardi’s “Country Fan Fest MEGA VIP Experience;” Keith Urban’s “Macy’s Thanksgiving Day Parade Getaway;” and Reba McEntire’s “The Voice” VIP Experience. The full list of country packages is below.
Alan Jackson – “Ultimate Nashville VIP” Experience
- Roundtrip airfare for two people to Nashville, Tennessee
- A 6 Day / 5 Night hotel stay in Nashville, TN valid from June 5-10, 2024
- Two 4-Day Passes to CMA Fest 2024
- Two tickets to the Grand Ole Opry
- Two tickets to the Country Music Hall Of Fame
- Hand-signed Stetson Straw Cowboy Hat
- Hand-signed Let It Be Christmas vinyl and Alan Jackson silhouette t-shirt (XL)
- $100 bar credit for AJ’s Good Time Bar
- AJ’s Good Time Bar merch pack
- Silverbelly gift pack including an engraved Silverbelly barrel head, Silverbelly bar mat set, whiskey glasses, and more
Anne Wilson – “Mother’s Day Weekend Getaway”
- Four $200 vouchers from Southwest Airlines towards airfare to 30A (Florida’s Panhandle)
- A 3 Day / 2 Night hotel stay in 30A at The Pearl Hotel for May 10-12, 2024
- ‘The Polished Pearl’ Spa Package including
- 50-minute Pearl Perfection Massage (with warm stones added)
- Pearl Miracle Moisturizing Facial
- Illumination Hand Treatment
- $1000 Ultimate Mattel Toy Package For All Ages including toys from American Girl
- A personalized video message from Anne Wilson thanking you for your donation
- Hand-signed acoustic guitar
- Hand-signed “My Jesus” vinyl
- Anne Wilson “Rebel” merch pack including a long sleeve t-shirt (XL), trucker hat, sticker bundle, and patch bundle
Brad Paisley – “Country Music Flyaway” *Also benefits The Store
- $1000 gift card towards round trip airfare to the city of your choice to see Brad Paisley in concert
- $500 gift card towards hotel accommodations
- Two of Brad Paisley’s personal “Friends & Family” tickets to the show of your choice in 2024*
- Two Meet & Greet passes to meet Brad Paisley
- Hand-signed New ‘Fender Brad Paisley Road Worn Telecaster – Silver Sparkle’ valued at $1550
- Hand-signed “Son Of The Mountains” CD & vinyl
- Brad Paisley merch pack
Brenda Lee – “Rockin’ Around The Christmas Tree At Rockefeller Center” VIP Experience
- Roundtrip airfare for two people to New York, NY
- A 3 Day / 2 Night stay in New York, NY
- Two Ultimate Rockefeller Center Christmas 2024 Experience Tickets which include:
- A private, guided VIP tour of Rockefeller Center at Christmastime
- Two Top Of The Rock admission tickets
- Indulgent drinks and bites in your own private rink-side chalet beneath the glowing Rockefeller Center Christmas tree
- Skating on the iconic rink
- A private moment on the Center Plaza to enjoy and take photos with the Christmas Tree
- $1000 Ultimate Mattel Toy Package For All Ages including toys from American Girl, Barbie, Hot Wheels and much more!
- Hand-signed Brenda Lee “Rockin’ Around The Christmas Tree” vinyl
- Brenda Lee merch pack including “Rockin’ Around The Christmas Tree” wrapping paper, Christmas mug, Christmas tree ornament, and T-shirt (XL)
Carrie Underwood – “REFLECTION: The Las Vegas Residency 2024” Experience *Also benefits C.A.T.S. Foundation
- Roundtrip airfare for 2 to Las Vegas, NV
- A 3 day / 2 night stay at Resorts World Las Vegas, valid through Aug 24, 2024*
- 2 tickets to a mutually agreed upon show for REFLECTION: The Las Vegas Residency 2024
- $150 dining credit at a Resorts World Las Vegas restaurant
- Hand-Signed Denim & Rhinestones (Deluxe Edition) vinyl
- Hand-Signed Denim & Rhinestones Deluxe Edition CD w/ T-shirt
- My Gift ornament set (Red & Silver)
- 1-year free subscription to Carrie’s “fit52” fitness app
Darius Rucker (Hootie & the Blowfish) – “Ultimate Fan Flyaway”
- $1000 gift card towards round trip airfare to the city of your choice to see Hootie & the Blowfish in concert in 2024
- $500 gift card towards hotel accommodations
- Two of Darius Rucker’s personal “Friends & Family” tickets to the show of your choice in 2024*
- Two Meet & Greet passes to meet Darius Rucker in person
- Hand-signed acoustic guitar
- Hand-signed “Carolyn’s Boy” CD and vinyl
- Darius Rucker merch pack including a Carolyn’s Boy Cassette T-shirt (XL), a Darius Rucker Star Patch Hat, Southern Comfort Candle Set, and a Maroon Logo Koozie
- Hootie & the Blowfish merch pack including a Garnet Aloha Tee (XL), a Surf Trucker Hat, a Goin’ Home candle and a Tour Koozie (Purple)
Dierks Bentley – “Gravel & Gold” Flyaway
- $1000 gift card towards round trip airfare to the city of your choice to see Dierks in concert
- $500 gift card towards hotel accommodations
- Two of Dierks Bentley’s personal “Friends & Family” tickets to the show of your choice in 2024*
- A personalized video message from Dierks Bentley thanking you for your donation
- Hand-signed Fender Player Telecaster Red guitar
- Hand-signed “Gravel & Gold” CD Box Set and hand-signed “Gravel & Gold” vinyl
- Dierks Bentley merch pack including two “Gravel & Gold” camper mugs, a “Gravel & Gold” hat, and a “Gravel & Gold” vinyl slipmat
George Strait – “King Of Country” Vegas Flyaway
- Roundtrip airfare for two people to Las Vegas, NV
- A 3 Day / 2 Night hotel stay in Las Vegas, valid from December 6-8, 2024
- Two of George Strait’s personal “Friends & Family” tickets to see George Strait on December 7, 2024
- $150 Dining credit
- Hand-signed George Strait Line Resistol Cowboy Hat
- George Strait Vinyl Box Set
- George Strait merch pack including a George Strait Heather Denim Silhouette Tee, a George Strait black 3-D logo ballcap, a George Strait blue 20 oz tumbler, and a 2024 George Strait calendar
Jon Pardi – “Country Fan Fest MEGA VIP Experience”
- Roundtrip airfare for two people to Salt Lake City, UT
- A 6 Day / 5 Night hotel stay in Salt Lake City, UT, valid July 23-28, 2024
- Two 4-Day MEGA VIP Passes to Country Fan Fest 2024
- 4-Day MEGA VIP Pass grants entry to Country Fan Fest 2024 Wednesday, July 24-Saturday July 27, 2024
- Exclusive access to the MEGA VIP Party Pit
- Access to air-conditioned VIP lounge
- VIP Lounge is open on concert days, Thursday, Friday, and Saturday
- VIP Lounge is open for catered Lunch & dinner: Thursday, Friday & Saturday (included)
- Re-entry into the Main Concert Grounds is allowed all day
- Access to the campgrounds is included. Campsite is not included with this pass.
- Two Meet & Greet passes to personally meet Jon Pardi
- Hand-signed Fender Player Telecaster Butterscotch guitar
- Hand-Signed “Merry Christmas From Jon Pardi” CD & Vinyl
- Jon Pardi Merch Pack including one Beer For Santa t-shirt (XL), one Beer For Santa ornament, and one set (2) of Merry Christmas From Jon Pardi pint glasses
Keith Urban – “Macy’s Thanksgiving Day Parade Getaway” *Also benefits the Country Music Hall of Fame
- Roundtrip airfare for two people to New York, NY
- Hotel room for a 4 Day / 3 Night stay in NYC from November 27-30, 2024
- Two tickets to the Macy’s Thanksgiving Day Parade viewing in Bryant Park (including front row view along 6th Avenue, between 40th-42nd streets.)
- Two invitations to join children and relatives of fallen heroes at the annual First Responder’s Children’s Foundation pre-parade breakfast and awards ceremony at the Bryant Park Grill
- Two tickets to the 2024 Christmas Spectacular featuring the Radio City Rockettes
- A personalized video message from Keith Urban thanking you for your donation
- Hand-signed personalized Keith Urban Acoustic Yamaha guitar
- Keith Urban merch pack including a KU Black Tote Bag, KU Live Crew Neck (XL), Keith Urban Double Sided Scarf, Keith Urban Jigsaw Puzzle & KU Peace Sign Notebook
Luke Bryan – “#1 Fan” VIP Experience
- $1000 gift card towards round trip airfare to the city of your choice to see Luke Bryan in concert
- $500 gift card towards hotel accommodations
- Two of Luke Bryan’s personal “Friends & Family” tickets to the show of your choice in 2024*
- A personalized video message from Luke Bryan thanking you for your donation
- Hand-signed custom skinned acoustic guitar
- Hand-signed “#1’s” Volume 1 & Volume 2 Vinyl Box Set
- Luke Bryan merch pack including a Luke Bryan Camo blanket, a Luke Bryan camo hat, and a Country On Can Cooler
Reba McEntire – “The Voice” VIP Experience
- Roundtrip airfare for two people to Los Angeles, CA
- A 3 Day / 2 Night hotel stay in Los Angeles, CA
- Two VIP Tickets to a Season 25 “The Voice” Live Show including a meet & greet with Reba McEntire at her coach’s chair*
- Two tickets to Universal Studios Hollywood
- Hand-signed The Ultimate Christmas Collection CD & vinyl + Hand-signed Not That Fancy Box Set
- Reba McEntire merch pack including a Reba Tote, a Team Reba Fancy T-Shirt (XL), a Team Reba ballcap, an Ultimate Christmas Litho, and an Ultimate Christmas Mug
ABOUT FIRST RESPONDERS CHILDREN’S FOUNDATION
First Responders Children’s Foundation is a national foundation that provides programs and resources that address the specific needs of first responders and their families. The Foundation focuses on four key areas: Scholarships, Financial Assistance Grants; a Mental Health Resilience Program; and Community Engagement. The Foundation was founded over 21 years ago in response to 9/11 when 800 children lost a first responder parent. Additional information about FRCF can be found at www.1stRCF.org and on Facebook, Twitter, and Instagram @1strcf.
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Media Contact:
Cindy Finke
UMG Nashville
Cindy.finke@umusic.com